Defining Style

The Australian designer industry is in decline as Australian chain stores offer copycat designs at cheaper prices.

Savvy shoppers are now constantly wooed by online shopping which not only saves money but valuable time.   

To counteract this serious threat, fashion designers need to look at new ways to protect their designs and market their core values of quality and craftmanship. 


Each season fashion dictates  'what we should wear' however it is important to remember that real style doesn't come from following a trend, rather from adopting your own signature style. 


To develop your own signature style read my blog or email to robin@definingstyle.com.au

Posted by Sydney Personal Stylist, Robin Powis from Defining Style

 Do you have a difficult person to buy for this Christmas? 

Join our Fashion Styling Shopping Experience on Sunday 28 November and make your Christmas shopping a breeze.  I will help you choose a personalised gift for that special someone based on using universal colours (colours that suit everyone). 

 I will divulge my styling and fashion secrets as we stroll through Paddington.  The delightful Myriam Thibault will tempt you with a gourmet brunch.  Celebrate afterwards with a glass of bubbly. 

Limited spaces with a maximum of six on this select tour, bookings taken on 0419 468 272  for only $275 per person.  Early Bird until 14 Nov $245.

Posted by Sydney Personal Stylist, Robin Powis from Defining Style

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Research reveals that Men subjected to extended shopping trips suffer from spikes in their blood pressure.

Men like to 'shop with a mission', let's buy it and then go home.  Women on the otherhand like to window shop, and consider, would it suit me, it does look stylish but do I need it etc.

Men grab the first item, and want to be in and out in 20 minutes.

Most importantly Men don't return from a shopping trip empty handed.

For expert help when you go shopping contact robin@definingstyle.com.au

Posted by Sydney Image Consultant, Robin Powis from Defining Style